Learn how to use data-driven techniques and Marketing analytics by using Microsoft Excel with advanced tools and techniques.
Productivity
4 Hours
Author: VCT Author
In this practical and interactive virtual training, you will work along with the instructor. As you progress through the provided spreadsheet of exercises, you will learn how to use Excel to make sense of marketing data. You will work along with the instructor. As you progress through the provided spreadsheet of exercises, you will learn how to use Excel to implement advanced marketing analytic techniques.
Most marketing departments are awash in data.
You will learn how to describe and summarize marketing data, price products, and forecast product sales.
You will see many examples (all in Excel) that will enable you to master advanced marketing analytics techniques that are needed to make better marketing decisions.
Accountants, Accounts, Audit
Aviation
Banking, CFOs
Controllers, CPAs
Education
Energy
FDA
Finance, Financial consultants
Human Resource
Insurance
Investments
IT
Logistics & Supply Chain
Marketing
Medical Devices
Pharmaceutical
Retail, Sales
Telecom
This is an intermediate-level class. Attendees should be familiar with Excel and use it regularly, at least weekly.
No sessions available.
Disclaimer: If this course refers to products or trademarks of OpenAI (ChatGPT), Microsoft (Copilot), Anthropic (Claude), Google, Intuit, Adobe, Amazon or other companies, please note that it is an independent educational training program and is not affiliated with, sponsored by or endorsed by those companies. All product names and trademarks belong to their respective owners and are used for identification and educational purposes only.
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