SEO Mastery Bootcamp - Digital Avenue for Organic Growth

From this comprehensive Search Engine Optimization (SEO) Strategy Training Course, you will how to increase organic visibility, rank higher in Google search engine and reach your target audience with our SEO Training Course.

Other / General

4 Hours

Description

Know the basics & some secrets of the SEO world and transform your website rankings on search engines by using the best practices. This course will equip you with everything you need to know about SEO from basics to advanced in a very easy-to-understand language. The content has been designed in such a way that you get more value in the stipulated time and start executing the practices immediately.

Course Objectives

The objective is simple - to level up your SEO understanding and ultimately grow your website's rankings.

Target Audience

Anyone exploring the Digital Media world.

Basic Understanding

A website (WordPress or any) & Google Chrome.

Course Content

No sessions available.

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Simpliv LLC
39658 Mission Boulevard,
Fremont, CA 94539, USA

SEO Mastery Bootcamp - Digital Avenue for Organic Growth

Session 1: Foundation of SEO

  1. What is SEO?
  2. How Google Works (Crawling & Indexing)
  3. Periodic Table of SEO success factors
  4. Understanding the Search Engine Algorithm?
  5. Need of SEO
  6. Why do I need SEO for my business?
  7. How to increase sales using SEO?
  8. How does SEO figure into business?
  9. SEO Career Paths
  10. Future of SEO:

    Voice search

    Augmented & Virtual Reality

    Wearable devices & latest tech

Session 2: Keyword Research & Competition Analysis

  1. What is a keyword?
  2. Types of keywords?
  3. How to select proper keywords for my website?
  4. Keyword Research tools
  5. Competition Analysis

Session 3: On-Page Optimisation

  1. XML Sitemaps, Robots.txt
  2. Internal linking
  3. Title Tag
  4. Anchor Tag
  5. URL
  6. Header Tags (H1, H2…H6)
  7. Image Optimization (Alt Tag)
  8. Sitemap Creation
  9. Meta Description
  10. Page Speed Analysis (GTMetrix / YSlow / Google Page Speed)
  11. Broken links
  12. Canonicalisation
  13. 301, 404, 501 redirects
  14. WP Plugins

Session 4: Off-Page Optimisation

  1. Social Sharing
  2. Local Directory Submissions
  3. Content marketing basics & their importance
  4. Wikipedia
  5. Website submission to all major search engines having a global database
  6. Video submission and SEO advantages.
  7. Niche back-linking via influencers & articles

Session 5: SEO Audit Techniques

  1. What is a Website Audit & its importance?
  2. Free Online SEO tools
  3. On-page & Off-page audit strategy
  4. Tools: Screaming Frog, Moz (Fresh Web Explorer, Open Site Explorer etc.), SEOprofiler, domain tools

Coupons

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